Review by Amanda Bindel, Common Sense Education | Updated November 2016
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Liven up communication with cartoon-style custom avatars

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8-12 This grade range is a recommendation by Common Sense Education and not the developer/publisher.
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Pros: The variety of options means you can get an avatar that looks pretty close to what you want, and comment variety covers almost any situation.

Cons: Can't post Bitmoji into comment fields.

Bottom Line: Not necessarily a tool designed with education in mind, but tons of possible -- and fun -- classroom uses for creative teachers.

Since the terms of service specify Bitmoji is for users over 13 (and some of the content is for more mature audiences), it's best saved for high school students. Teachers, though, will also find it useful. Students can create their own Bitmoji to use as a profile image rather than using their actual picture, as a digital safety measure. Teachers can use encouraging Bitmoji messages, delivered by their custom avatar, to give students feedback on assignments or in email messages or to send playful well wishes for birthdays or other achievements. Students could create Bitmojis to represent characters in books or films in an ELA classroom or make a modern version of a historical figure in a social studies classroom. Bitmoji images can be saved as image files and placed into documents, emails, or websites or added directly from a Chrome extension. Of course, Bitmoji's most popular use may be for community-building, stress-relieving teacher-to-teacher communication via private text messaging.

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Bitmoji is an avatar-creation app (an iOS, Android, and Chrome extension) that follows up on the success of, and replaces, Bitstrips. With Bitmoji, users can create avatars in the classic Bitstrips style or the Bitmoji style, each featuring customizable skin tone, hair length, hair color, hair style, face shape, eyebrow shape, eye shape, eye lashes, eye color, pupil size, facial lines, body size, and more. With all these options, users can create avatars of themselves or others which then can be combined with messages and icons to create custom images. These images can then be sent via text, social media, or email, or you can even add them to documents. Favorite Bitmojis are easily accessible by you tapping the star icon, and messages are browsable by category or emotion and searchable by term. The text of favorites isn't customizable, though. In the age of memes and GIFs, Bitmoji are an accessible way to connect with students.

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Bitmoji isn't so much edtech as it is a tool that teachers can adapt for educational use. The learning value depends solely on how it's used -- which will require precise and creative planning. Be wary that letting students freely explore could cause some issues, as not all the content -- such as drinking and language -- is school-appropriate. There's no doubt Bitmoji are engaging, though; students will enjoy seeing cartoon representations of their teacher and peers, and creating Bitmoji of real or fictional people can be an interesting and entertaining exercise in self-reflection, visual communication, and character analysis.

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Overall Rating

Engagement Is the product stimulating, entertaining, and engrossing? Will kids want to return?

A variety of skin tones, hair options, and body types makes for a striking resemblance to almost anyone, which makes communicating with these versatile avatars fun and engaging.

Pedagogy Is learning content seamlessly baked-in, and do kids build conceptual understanding? Is the product adaptable and empowering? Will skills transfer?

There's nothing explicitly educational about Bitmoji themselves, but creative teachers can find myriad uses for them, from personalizing student feedback to creating safe avatars to livening up communication and more.

Support Does the product take into account learners of varying abilities, skill levels, and learning styles? Does it address both struggling and advanced students?

With the Chrome extension, Bitmoji can easily be added to email or other documents, but they can't be entered into comments on Google Classroom or Google Drive.

Common Sense Reviewer
Amanda Bindel Classroom teacher

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